When it comes to turfgrass, TifTuf Bermudagrass is the first and only cultivar to pass the rigorous standards and receive the Smart Approved WaterMark designation. New to the U.S., the Smart Approved WaterMark has provided a trusted system of identifying water conservation products in Australia for 20 years.

The Smart Approved WaterMark is described as an “independent assessment certification process providing assurance for consumers, businesses and the water industry that the branded, certified products and services are water efficient, sustainable and fit for purpose.” Recognized for their effective promotion of water conservation products and programs since 2004, this distinction was recently expanded beyond Australia thanks to The Water Conservancy and the Alliance for Water Efficiency.

Read the full article in the September/October 2024 issue of Virginia Turfgrass Journal